The target customers of a truck company might be living in tier 2 cities and towns where the company may not have any showroom to showcase their product offerings. For the company, setting up a physical showroom requires lot of investment and operation costs. How about using VR to showcase their products and give a showroom experience for potential buyers? Using virtual reality, the viewer can visualize the truck in scale and might also see through various configurations along with features/specification explanations giving an immersive experience.